MediaAlpha GAAP EPS of $0.46 beats by $0.15, revenue of $375.9M beats by $25.81M
What it means
- What to watch: This one turns on a concrete figure ($0.46); set it against the recent trend before reading it as a turning point.
- How the stock is trading: $MAX +18.86% in the latest session.
- Timing: It landed after the closing bell, so the session change beside it was locked in before the story existed. The next session is the first that could react.
Where the stock stands
$MAX last traded at $13.99, +18.86% on the session. That puts it 4.8% shy of its 52-week high of $14.70 and 97% clear of its low of $7.09 — within a tenth of its 52-week high. Over the year it has ranged 107% from low to high: a very wide band — this one has spent the year on a roller coaster, and big swings are business as usual. These are latest-session quotes, not live prices — the live tape is on the $MAX page.
How much coverage it is getting
This is the only story Wook has logged on $MAX in the last 30 days — a quiet name that just got a headline. 12 related stories from the same name or desk are listed beside this one.
The bigger picture
Earnings stories turn less on the headline numbers than on how they compare with what analysts expected, and on guidance for next quarter. A beat with weak guidance can land worse than a miss with a raised outlook — markets grade on the curve. On Wook's supply-chain scanner, Communication Services reads calm today — no unusual stress in the filings and disclosures it watches. The scanner equivalent of a quiet night shift.
Coming up
$MAX earnings today. These were on the calendar before this story and are not caused by it, but the nearest is close enough that the next hard numbers on this company are almost here.
What to watch next
The $MAX page has the full chart, the filings and the valuation model behind every figure here. Because one outlet dominates the coverage, reading another outlet on the same story is the quickest check on whether it is being confirmed or just repeated. Wook AI, above, can pull live figures and run the numbers on request — how far $MAX is from its high, or how this week's coverage compares.
How this analysis was made
Seeking Alpha published it, and Wook filed it under Earnings. It reads bullish at medium severity because of “beat” in the wording, with nothing on the bearish side to offset it. It was matched to $MAX. It carried $0.46, $0.15, $375.9 million and $25.81 million, shown as published and not recalculated. The publisher gave no preview text, and nothing has been written in to fill the gap.
The tone and severity labels come from a fixed word list — no editor, no AI, no crystal ball — so they describe how a story is worded, not what happens next. They are not a forecast or a recommendation, and a same-day move does not mean this story caused it. Not investment advice.
Discussion
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What happened after this published
Seeking Alpha published this on October 28, 2026. $MAX has moved +3.63% ($13.50 to $13.99). Measured from the first print available after publication, against the latest available quote. This comparison does not isolate the story's effect.